12 Best SEO Tools for 2025 Used by Our Team Daily

Optimizing content for Large Language Models (LLMs) has become more and more important. Making content easy to understand for LLMs increases visibility. If you’re facing any of these issues and haven’t performed an SEO audit in the last six months, it’s a good time to run one. If there are any alerts (like status code errors, stale content, ecommerce issues), you’ll see them here. So you can fix them before these issues impact your website traffic and revenue.

SEO-Audits.io Can Help.

SEO audit

If you have a better SEO profile overall, you'll be more likely to outrank them for your target keywords. Benchmarking allows you to see exactly where you stand when compared to your competitors and identify opportunities for improvement. Most of these updates are minor, but occasionally there are major updates that can significantly impact rankings. And Google will announce these major updates on their Search Central Blog.

SEO audit

SEO Custom User Roles

SEO audit

If your rankings are falling, focus on an on-page SEO audit to find out how you can boost their performance. Use Google Search Console to see which pages get the most clicks from search. Then, analyze their meta elements to understand what’s working well. Your title tags and meta descriptions are your first chance to impress people in search results. High-quality content is generally well-researched, up to date, and provides unique insights.

  • Next, use the Backlink Audit tool to get a clear picture of your link profile’s health.
  • It’s no wonder that 37% of marketers use AI to automate time-consuming SEO tasks .
  • With the shift to Google Analytics 4, agencies have the opportunity to leverage even more advanced features.
  • Optimizing content for Large Language Models (LLMs) has become more and more important.

9/10 SEO audits miss out comprehensive information that really will identify what’s required to rank in Google. Our audits get to the bottom of every identifiable ranking factor. Check on-page SEO factors such as meta-analysis, user experience, keyword data, page load speed, and much more. Contrary to popular opinion, broken links don’t result in site penalties. As content cycles in and out, and your site’s structure changes over time, 404s occur naturally.

SEO audit

Paginated pages themselves should be self-canonicalized or canonicalized to BHS Links a “view all” page containing all entries. You might be surprised, but there are many, many ways to create web links. If your site does not host adult or sensitive content and you believe SafeSearch is filtering your content in error, you can report the problem to Google.

This provides an opportunity to recover visibility while the remainder of the audit is carried out. While SEO audits may vary slightly, each one should analyze basic technical SEO “table stakes” such as sitemaps, server errors, and metadata. At a high level, an audit should cover off on accessibility, indexation, and optimization.

SEO tools provide valuable insights into your site’s health, help identify issues, track rankings, and optimize content. Backlinks are links from an external website linking to your website. Getting links from authoritative and relevant websites will significantly boost your rankings. Focus on earning high-quality links through guest blogging, digital PR, outreach campaigns, and high-value content creation. The final check of your title tag is to make sure that it's not duplicated across your site.

SEO audit

Following our analysis and audit, your dedicated account manager will provide actionable and prioritized recommendations for fixing SEO issues across your site. Your business can then decide if you want to fix these issues in-house or leverage your WebFX team. The information captured during the auditing process allows our team to make accurate, impactful recommendations for your specific website and situation. While some technical elements are required for all websites, a situational analysis should be performed at the outset of an SEO audit to hone in on areas of focus for that site. It simply takes time to uncover root causes of the issues affecting your online health. Depending on the size of your site, a proper audit can take anywhere from 2-6 weeks to complete.

You’ll also see how top-performing pages break down complex topics. And it can help you spot content gaps in your own articles to identify subtopics you might have missed. If “vacation rentals in Miami” and “Miami holiday homes” show up on many top-ranking URLs, Keyword Insights will cluster them. ChatGPT is an AI assistant that can help with just about any task, not just content and marketing-related ones. Sitebulb is another desktop SEO crawler (although they do offer a cloud option). It’s similar to Screaming Frog, but offers better data visualization.

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